Fadwa has over 20 years of experience in the Investment and Banking arenas in North America and more recently in Dubai. She started her career with Deutsche Bank, then joined Moodys’ Investor Services in Toronto.

She has been providing Board / Executive management advice on optimum investment / complex financing constructs / structuring of investment vehicles / equity management for optimum return of investments. She led with deep analytical review of businesses/investments, strategic, commercial and risk implications.

Fadwa advised and led key engagements with major banks, tailoring solutions in areas of risk/return optimization, stress testing / predictive analysis and forecasting. She designed review processes and monitoring, including performance analysis, forward-looking assessments,  identification of early warning and emerging risks.

Fadwa decided to move all of her skill set and life experiences to the service of women entrepreneurs, as Managing Director with urBIZassist in Dubai. She helps them connect, collaborate and strategize, with a focus on investor readiness.